Bookouture - digital publisher of brilliant women's fiction

About – Oliver Rhodes

Home / About – Oliver Rhodes

I founded Bookouture in September 2012 with a vision to establish the best of a new generation of digital publishers.

After 12 years working in traditional publishers, I know the value they can add to authors – but also the limitations.  With Bookouture I wanted focus on creating global author brands and adding value with smart digital marketing as well as top-notch editing.

Shaping our social media, digital marketing and publishing at Harlequin UK kept me very much on top of the incredible opportunities for connecting with readers online.  That’s something I’m passionate about and is a key part of Bookouture.

I’ve been lucky enough to work on growing incredibly talented authors from Debbie Macomber to Diane Chamberlain and Alex Kava.  Rapidly growing the MIRA commercial fiction list in the UK, as part of a fantastic team, has been one of the most rewarding things I’ve done in publishing.

Equally working with the fantastic brand of Mills & Boon along with an amazing author base and loyal readers has been invaluable.

At Bookouture, we’ll be delivering bespoke publishing and marketing for every single one of our authors – in a way not always possible in larger publishers.  And we’ll be establishing our reputation based on creativity that delivers – one book and one campaign at a time.

We’d love you to be part of that journey.  Buckle up and enjoy the ride.

Oliver

Publishing highlights

Rising Star

Chosen as on of The Bookseller’s Rising Stars for 2012 – highlighted as one of brightest upcoming talents in UK publishing.

Digital Strategy

Pushing forward Harlequin UK’s digital publishing, marketing and social media plans – winning The Bookseller’s Digital Strategy of the year award in 2012.

Campaign of the Year

Masterminded Mills & Boon’s incredibly successful New Voices online author talent search – winner of The Bookseller’s Marketing Campaign of the Year 2011.

Growing Sales

Quadrupling sales of Harlequin’s MIRA commercial fiction imprint in 5 years and establishing authors such as Diane Chamberlain, Alex Kava, Debbie Macomber, Erica Spindler, Pam Jenoff, Maria V Snyder, Rachel Vincent, Anne O’Brien and Victoria Fox in the UK.

Oliver’s Skills & Experience

90%
Publishing
94%
Marketing
83%
Publicity
68%
Website design
72%
Cover design
87%
Copywriting
74%
E-mail marketing
72%
Search Engine Marketing
89%
Branding
93%
Strategy
87%
Innovation
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